It’s silly to compare Switch 2 sales to Steam Deck sales.
The Switch 2 is a locked-down, vertically integrated platform. There are no ROG Switch 2s. No Lenovo Switch 2s. No Switch laptops or tower PCs with discrete GPUs. If you want to play Mario Kart World, your only option is to buy a Switch 2. Period.
Steam Deck, by contrast, isn’t a platform. It’s just one hardware option—one entry point into the sprawling, open ecosystem known as PC gaming.
Every year, around 245 million PCs are shipped globally. If even 20–25% of those are gaming-focused, that’s 49–61 million gaming PCs annually. Steam Deck is a sliver of that. So of course it won’t outsell a console that’s the only gateway to a major IP.
But that’s exactly the point.
PC gaming is too decentralized for any single device to dominate. The last “PC” that did was the Commodore 64, which sold 12.5–17 million units over 12 years because it was a self-contained platform, unlike modern Windows, Mac, or Linux machines.
That the Steam Deck has sold 4 million units despite competing with every other gaming PC in existence is remarkable. It didn’t just sell—it legitimized a category. Handheld PC gaming is now a thing. That’s why Lenovo, ASUS, and MSI have followed. Even Microsoft is getting in, optimizing Windows for handhelds—something they would never have done if the Steam Deck didn’t hold their feet to the fire.
So no, Steam Deck didn’t outsell the Switch 2. It didn’t need to.
It won by changing the landscape.
Well for one thing, playing online games (that aren’t F2P) on PC does not require me to pay a monthly subscription for the privilege of using my own internet connection that I already pay for. That is the most odd subscription to have to pay for - doubly so on Switch where most games of their FP games are ironically P2P, last I’d heard.
I also like being on an open platform where my games will generally continue to follow me as I upgrade. The only one who actually holds even somewhat of a candle to this is Microsoft with their Xbox backwards compatibility program, but there are no guarantees with that. If I had to pick up the PC I used in 2007 to play Portal, I’d be pretty upset given how hardware degrades over time (especially in the realm of handhelds - ie batteries). If I want to play the Nintendo Wii version of Animal Crossing however on an official supported Nintendo console, I’d have to buy another Wii given that when I moved out I didn’t steal the Wii from my other siblings who were still growing up. Thankfully I can emulate it on PC (such as my Steam Deck), but I wouldn’t want to gamble on emulation being possible, similar to Xbox’s BC program.
The money spent on the hardware in the PC ecosystem also go further than just playing games. I work from home, and am able to use that same hardware to do my job. Funnily enough, I thought I was going to end up having to dock my deck to do a shift due to a failing drive - meanwhile I can’t even open Spotify on a Switch to listen to some music. If I even tried that on a NS2, Nintendo wants to permanently brick the entire device, no thanks.
So no, I don’t need a “Haha! I can have this game and you can’t!” to justify a hardware purchase. There are plenty of reasons for me to justify my purchase of PC hardware that won’t just be used to harm me.